Channel Marketing Funds
Automate and ensure highly collaborative marketing programs with channel partners. Streamline communications with channel partners to propose marketing campaigns, how to pick which partner will run the campaign, and how to make funds available to them. Understand how you can reach your channel partners via an external portal and use an internal portal for your products’ brand owners.
Nsight contributed in implementation of Marketing Development Funds (MDF) scenarios, one of the newest pieces of functionality within mySAP CRM 5.0 SP 3, for partner channel management budgeting, field planning, execution, and analysis. Made customizations to out of Box MDF functionality and integrate SAP SEM-BPS with the marketing planner tool in mySAP CRM. Designed and configured external Portal for channel partners to participate in integrated marketing budgeting processes.